QsowMarketing.com

Good old affiliate promotion, the lifeblood of many businesses: underestimated or ignored by many more. In this manual, I want to take you on a journey through the inner workings of a well-oiled affiliate program. We'll talk about everything from the importance of running such a system, through to getting affiliates promoting when you want them to, and some stats for you to have a look at that will squash any doubt that this is one of the most profitable aspects of online business, and I'll make sure to get at least one interactive quiz in there to make things a more interesting read, and to test your knowledge.


Even if you don't have an affiliate program set up for your own business yet, give it a shot. Skim over it at least. It's not hard to understand or set up once you have the facts, not to mention the mighty profit potential it puts at your disposal. 


So, grab a cup of your favorite drink, sink into your most comfortable chair, and let's get started....

It's important to remember to add value using bonuses in a way which makes your bonuses seem like real products themselves, but never ever lose sight of what you want your website to do. Don't throw people off in different directions and have them read ten sales letters for different products. 

? Two additional ways of adding value: Number one, giving discounts for other products at the checkout. Add this to your cart, and buy them together and save 50%, an excellent and fast way of making double sales in many situations. More cash for you, more value for the customer. Of course not everyone will take up your offer, but the few extra sales sure add up.

? If this is the first product you're creating, it doesn't hurt to reward loyalty. How about giving them 10% off the next product they buy from your business? This might not seem like it'll do much on the surface, but when you turn a first time customer into a long term customer that keeps buying from you again and again, this is adding value to your products at its finest, because it benefits you longer term. 

? Last, something that's rather underestimated and hardly ever used (at least through the products I've purchased over the years anyway) is again, about rewarding loyalty. If for some reason you don't want to include particular bonuses on the sales letter, why not go for something a little different instead, and hit them with it after they buy the product?...

 

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