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a list of search engines, or you can go to each of your favorite search engines and submit the site yourself.
* Pay for clicks from pay-per-click search engines, so people will more readily see your ebook. In this way, you buy traffic to your site.
* Buy ad space in e-zines or newsletters that are reaching your target readers.
* Create a monthly newsletter, and tout your book in it every month.
* As you build your library, provide links to your other ebooks in each of your ebooks.
* Use your ebook as a business card. Send it to organizations or businesses where you'd like to be hired as a speaker or teacher.
Make online marketing work for you

Why worry so much about marketing? Well, mainly because you want customers to know your ebook 1) exists and 2) is worth their money and time. The long and short of it is that you want to understand the market for your ebook. You will know the general market when you choose the topic, especially if you chose a topic because of its target market discussed in Chapter 1 of this ebook.
If you spend time getting to know your market, then you will be even better poised to market your work. For example, you want to make sure you are targeting a group that has money to spend. You also want a group that browses the Internet and that likes to get current information, i.e. he wants to learn how something is affecting him today, not how someone did something in the 1980's. Ebooks offer this freshness.
Get to know your market by getting involved in online discussions, talking to people, and looking at demographics or statistics. Most services that provide information about how to reach people of certain income levels and such require subscriptions in a price range that is only affordable by large corporations. But you can freely access any of the U.S. government's public information. And you may want to do that.
At the bookstand, check out magazines and newspapers related to the topic to understand your market. Be sure to note who is advertising in the magazines. Some web sites offer information to their advertisers about readership and median incomes. Especially magazine's web sites. Marketing precisely to your target market is everything when it comes to selling ebooks.

Chapter 6

--Where to find good, online ebook information--

This is the part of this ebook that makes it worth all you paid for it and about a thousand dollars more - web resources and links that I've compiled in all of my research and experience.
For the most part, the items listed in this chapter have been discussed or mentioned in previous chapters. In some cases, I've listed web sites here just for your information, so you can see how a site is laid out or see just how many vendors are available. Where a site is recommended, I'll say so.
Whether I recommend a site or not, I would like to let you know that I am in no way affiliated with these companies or individuals. I will not be making money if you visit these sites, and they have not paid for advertising in this ebook. (This ebook is for you, and there are no strings attached.) Therefore, as you bounce around the Internet, check references where necessary, and feel free to use other services that you may have discovered along the way.
Ebook ghostwriters

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