QsowMarketing.com

 

don't care about your profits. They care about theirs.


If you were them, would you promote your product? Would it be profitable for you? Would it even be worth your time? These are the things to think about when not only setting commissions, but deciding whether or not it's even worth having an affiliate program up there for people to take advantage of in the first place. If you can't answer those two questions with a confident 'yes' then your setup probably needs to be changed in some way until you can, because it's likely others will have the same reaction as you, and your tracking and testing results will tell you the same.

If you don't have an affiliate system up and running already, and have just skimmed through this so far, I would suggest coming back and using this as a reference when you do start thinking about setting one up. It should be soon though, how about with your next product?




A Short Quiz. How Well Do You Analyze the Affiliate Profit Potential of Your Products?

Time for a little break from the figures. Just in case you're a little unclear about what I just said above, I want to hit you with a few examples to demonstrate my point, and to prove that you do actually know how to analyze the situation effectively and make changes to your advantage. So here are some examples, and some questions for you. You just learned how to do something new. Here's the proof.

Example one: A year or two back (This is a true story by the way), someone I met through one of my sites tried to strike a joint venture deal with me. It was a JV of the simplest kind. He gives me higher commissions, and I promote his product. Ignoring the quality of the product right now and just concentrating on it's earning potential, he had a $57 product, and offered me two dollars per sale, one off commission. It's probably quite obvious at this point that I said no at the time, and for good reason.
Would you promote anything for $2 per sale on a one off single level commission? There are far better deals out there.


So what do you reckon he could have done to entice me further, improving his offer at the same time? Try and come up with a couple of ideas based on what we've just talked about before reading on.


How about bringing the commissions up to an even 60% for a start? It was a JV after all, so I'd expect higher than average commissions. Even at 50%, I may have been tempted to accept. Hey, it's a quick burst of cash, it was possible I may have said yes. So how else could he have enticed me? Remember back to the four points we discussed a few minutes ago..


How about some commissions over two level? That would have meant my one off promotion, while not reoccurring isn't quite so one off anymore. If he wanted to entice me further, he could have dropped the commissions to maybe 45-50% and offer a monthly recurring commission if the product allowed this.


Taking things a step further, what if the product he had been selling for $57 was a low ticket item that fed through to a high priced one off sale for $200-$2000 per sale at 50% commission? I definitely would have gone ahead then if the

 

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