QsowMarketing.com

In general, the most effective format for an ebook is Adobe Acrobat or .pdf. The reason for that is the software is available as a free download from www.adobe.com so anyone can get it, and also it displays anything created in that format exactly the same way for everyone who uses it (unlike web-basedpages that can display differently for each person based on web browser used, screen resolution, etc.


For audio files, the best format is .mp3 because the file size is small compared to other formats and .mp3s can be played on portable players like iPods as well as personal computers through Windows Media Player and other software.








Step 9: Brand or Secure Your Product

Another option you may want to consider when you complete your product is whether to add security features and/or branding. Security features include preventing people from cutting and pasting or copying any of the content. You can even prevent readers from being able to print it if you like. Depending upon the software you use to compile the product the security features available to you will vary. Generally, the more expensive the program, the better security features it will offer. But one thing to consider is what rights you are offering with it. For example, if you are offering unrestricted private label rights to buyers, there is no point in securing the product because you need to provide an unsecured version they can edit anyway. But, if you are not offering rights, it may be very important since there is so much online theft.


Branding is a bit different, but sometimes products offer both branding and security. Branding allows you to offer resell rights products with simple tags placed in the document. When readers read your copy, they see the tags specific to you-your name, your company name, etc. When someone is reselling it, they can rebrand it by opening a simple branding file and inputting their values for each tag-name, company name, email, etc. When they click "brand" the software changes all tags in the document to their info to make reselling a snap! It saves your customers hours of reading every word and deciding what they need to change.


One low cost pdf brander that includes many powerful options plus security features is PDF Labelling & Stamping Pro. The best thing about this product is that you do not need to enter any codes-you can simply add a page to the front of the pdf with any text you want and choose from a variety of custom stamps like "confidential" or "for public distribution" or a host of others. And it includes security features. Plus it's a snap to use.

Recommended resource: PDF Labeling & Stamping Pro






Step 10: Create eCovers


This is a critical step. With the information overload on the Internet today and the flood of offers everyone receives, you need to make your product stand out or it will not sell. You might have the best product in the world, but if it isn't wrapped in a beautiful package your sales will suffer, period.


And any ecover is not necessarily a good ecover. If your image looks unprofessional or sloppy, people will assume the product is also. Take the time or spend the money on this step because it is vital to your success. If you want to make your own ecovers, I recommend Cover Action Pro. You need

http://www.qsowmarketing.com